BOUNCE RATE

Bounce rate is the percentage of single-page visits or visits in which the person left your site from the entrance (landing) page.It basically tells you what percentage of your visitors are “bouncing” away after landing on your site.

A bounce can occur for several reasons, including:

* The visitor hit the “Back” button on his browser.
* The visitor closed his browser.
* The visitor clicked on one of your ads.
* The visitor clicked on one of your external links.
* The visitor used the search box on his browser.
* The visitor typed a new URL on his browser.

Formula for finding the Bounce rate of our website:

Bounce rate = Visits that left after one page / Total number of visits